2020–2024 · PROPTECH VENTURE
ValAi
Founder & COO
Turning home energy data into product decisions banks can ship.
$1M-funded · CommBank Yello 42% conversion lift · implemented in 12 weeks · white-label HEAT platform
→valai.com.auTom Reed · Adelaide / Remote
25 years of property, risk and technology.
Platform-as-a-product mindset. Enterprise integrations, data & AI. 25 years balancing delivery, stability, and stakeholder trade-offs.
PlatformProductAIDataAI Advisory
Profile
Product owner and data professional with 25 years across property, risk, and technology — more than seven of them building data and AI products end to end. Founded and scaled a venture-backed proptech platform from concept to a $1M-funded, bank-integrated product on AWS, owning the full backlog from opportunity framing through delivery, adoption, and value. Deep experience translating complex data into clear product requirements and commercial outcomes across statutory, institutional, and enterprise contexts. Currently building a wearable-AI venture that turns physical inspection into decision-ready data.
CPV — Certified Practising ValuerAPI — Associate
The Arc
How I got here.
Twenty-five years, five chapters — from suburban valuations to physical AI. Scroll to trace the through-line.
↓ scroll ↓
2000 — 2007
Property. Just property.
Suburban valuations. Site inspections. Learning to price.
20002008201720202025
2000 — 2007
Property. Just property.
Suburban valuations. Site inspections. Learning to price.
2008 — 2016
Property under a risk lens.
HTW · Southwick Goodyear · Propell · Bendigo. Commercial valuations, reading risk from the balance sheet.
2017 — 2019
Data as a product.
Land Services SA. Data-commercialisation program. Expert Witness in SACAT.
2020 — 2024
Property × AI × banks.
ValAi. $1M-funded. CommBank Yello. RACV · Aon.
2025 →
Physical AI. Agentic era.
Dilated Technica. Ignite Culture. Agent stacks running end-to-end.
Experience
2025–present
Dilated Technica — Founder, wearable AI for property inspection
smart glasses (computer vision + voice) → decision-ready data; prototype
Jan–Aug 2025
JLL (ANZ) — Director, Product Development
Salesforce integration — inspection-to-billing spine · SafetyCulture rollout (217 valuers)
2020–2024
ValAi (Home Efficiency Australia) — Founder & COO
$1M-funded, bank-integrated on AWS; CommBank Yello; RACV · Aon
2021–2022
Colliers International — Director, Valuation & Advisory
institutional advisory (concurrent with ValAi)
2017–2019
Land Services SA — Supervising Valuer
led 10 valuers; Expert Witness (SACAT); data-commercialisation program
2000–2016
Senior Valuer — Herron Todd White · Southwick Goodyear · Propell · Bendigo & Adelaide Bank
16 yrs valuation & risk
+ Ignite Culture: Founded an AI-automated e-commerce operation run end-to-end by an agent stack.
Selected Work
Case studies.
JAN–AUG 2025 · ENTERPRISE PLATFORM
JLL (ANZ)
Director, Product Development
Salesforce as the workflow spine — inspection to billing across 217 valuers.
Fragmented pen / Excel / Monday.com across states → unified platform · titles, mapping, comparable sales, calculations, billing integrated · platform decision owned across a 4-person cross-functional group (incl. procurement) · staged rollout after SafetyCulture
RENDERS COURTESY OF BRILLIANT LABS
2025–present · WEARABLE AI
Dilated Technica
Product & Advisory
Wearable AI for physical property inspection — voice, vision, and structured data at the point of decision.
Built on Brilliant Labs Frame · ZephyrOS + Lua · cloud AI agent · 14-hour battery
2025–present · AI-AUTOMATED E-COMMERCE
Ignite Culture
Founder
An entire Shopify storefront run end-to-end by an agent stack: product research, copywriting, pricing, merchandising, drop scheduling, and campaign ops — all agent-authored, human-approved.
Agent stack: research → copy → ops → marketing · 29 products live
→ignite-culture.comSkills
EDITION · PRODUCT
Product Ownership
backlog management, user stories, Agile/Scrum, release management, business case & ROI, product adoption.
EDITION · DATA
Data & AI
data commercialisation, API & data products, AI-enabled services, AWS cloud, predictive modelling.
EDITION · STAKEHOLDER
Stakeholder & Domain
cross-functional teams, technical translation, property data, government/statutory, expert witness.
25 yrs
property · risk · technology
7+ yrs
data & AI
$1M
venture funding
217
valuers onboarded
10
valuers led
CBA
bank integration
Expert Witness
SACAT
Contact
Get in touch
Open to Platform · Product · AI · Data roles, plus AI advisory.
Download résumé (PDF)